BCA: Vision and mission


Slogan: Empowering Asian entrepreneurs

Vision: BCA empowers Asian entrepreneurs to make a breakthrough in business and put their business on a whole new level. Thereby, we become the top brand in the field of business coaching and networking in Asia.

Mission: BCA desires to develop a community of 400 franchise partners of ActionCOACH in Asia. We aims to build and train a team of 3600 coaches to support 54000 business owners evolve their business.